2017 Construction Marketing STAR Awards – Winners Announced

2017 Construction Marketing Awards

Winners of the 2017 CMA STAR Awards and CONSTRUCTION MARKETER OF THE YEAR Awards are announced by the program sponsor, the Construction Marketing Association (CMA).

The STAR awards recognize excellence in 16 marketing categories and 80 sub-categories. SUPERSTAR and STAR (first place/second place respectively) are awarded for each category or sub-category. CONSTRUCTION MARKETER OF THE YEAR recognizes top brands or companies by region. AGENCY OF THE YEAR recognizes the marketing agency with the most awards. Finally, BEST IN SHOW is bestowed on the winner of the most awards.

ENERFAB won BEST IN SHOW with a total of 6 STAR Awards (including 5 SUPER STAR Awards). In addition to BEST IN SHOW honors, ENERFAB also won CONSTRUCTION MARKETER OF THE YEAR – East Region. BOSCH Power Tools won CONSTRUCTION MARKETER OF THE YEAR – North Region with 6 STAR Awards (3 SUPER STAR), DITCH WITCH won CONSTRUCTION MARKETER OF THE YEAR – West Region with 4 SUPER STAR Awards, HUTTIG Building Products won CONSTRUCTION MARKETER OF THE YEAR – Midwest Region with 4 STAR Awards, including a SUPERSTAR award for the most competitive category, Integrated Campaign. ER Marketing won AGENCY OF THE YEAR with a total of 9 awards submitted on behalf of clients.

“Our seventh annual Construction Marketing STAR Awards witnessed the largest number of entries ever, along with impressive results measurement”, states CMA Chairman Neil M. Brown. “All types of digital marketing continue to gain traction including social media and video.

2017 STAR Award winners are notified by email and mail, and receive a frame-quality certificate. In addition, winners can order an engraved STAR Statuette™ from the same manufacturer as the Oscar®. CMA’s annual STAR AWARDS are open to both members and non-members. View 2017 winners in a dedicated gallery websitewww.cmastarawards.com.

The 2017 CMA STAR Award Winners by category are as follows:

Award Category Sub-Category Winner
Best in Show  ENERFAB
Construction Marketer of the Year North BOSCH POWER TOOLS
Construction Marketer of the Year West DITCH WITCH
Construction Marketer of the Year Midwest HUTTIG BUILDING PRODUCTS
Construction Marketer of the Year East ENERFAB
Agency of the Year ER MARKETING

 

Award Category Sub-Category Superstar Star
Advertising Print – Trade Publication All Weather Insulated Panels SPX Marley
Advertising Outdoor Carpenter Contractor Alliance of Metro New York
Advertising TV Bosch Power Tools
Integrated Campaign Huttig / Masonite Huttig / Masonite
Brand Identity Logo Southland Holdings Layton Construction Company
Brand Identity Manual/Guide Layton Construction Company
Brand Identity Business Card Enerfab
Brand Identity Environmental Design Enerfab
Brand Identity Vehicle Graphics Southland Holdings Bosch Power Tools
Collateral Brochures Clark/Sullivan Construction Fair and Square Remodelings
Collateral Corporate Brochure Enerfab
Collateral Presentation Folder Knoebel Construction
Collateral Trade Magazine Steel Erectors Association of America
Channel Marketing Overhead Door Corporation
Channel Marketing Overhead Door Corporation
Digital Marketing Website Design Enerfab Langer Construction
Digital Marketing Website/Contractor Treasured Spaces Inc Clark/Sullivan Construction
Digital Marketing Website/Association Carpenter Contractor Alliance of Metro New York
Digital Marketing Microsite Huttig / Masonite Crane Industry Services
Digital Marketing Blog MillerClapperton Stellar
Digital Marketing Content Marketing MyOnlineToolbox Vandalia Rental
Digital Marketing Email Midwest Wholesale Hardware Huttig / Masonite
Digital Marketing PPC Overhead Door Corporation
Digital Marketing Search Optimization Chamberlain / LiftMaster
Direct Mail Flat Mail SPX Marley
New Product Launch Ditch Witch Simpson Strong-Tie
Photography Location Knoebel Construction Simpson Strong-Tie
Photography Product Simpson Strong-Tie
Publicity News Release Bosch Power Tools Terex Utilities
Publicity Articles Giroux Glass All Weather Insulated Panels
Publicity New Product Launch Bosch Power Tools Terex Utilities
Social Media Ditch Witch Chamberlain / LiftMaster
Social Media Social Advertising Chamberlain / LiftMaster
Social Media Facebook Paslode
Social Media LinkedIn O&G Industries
Social Media Instagram BASF – Watson Bowman Acme
Trade Show Event Marketing AEM Bosch Power Tools
Trade Show Exhibit Graphics Bosch Power Tools MKD Electric
Video Product Ditch Witch Chamberlain / LiftMaster
Video Corporate Enerfab All Weather Insulated Panels
Video Service Parsons Electric
Video Animation Ditch Witch
Video Testimonial G.L. Wilson Building Company
Employee Communications App MKD Electric Clark/Sullivan Construction
Employee Communications Newsletters Enerfab Shapiro & Duncan
Employee Communications Recruitment MKD Electric

 

The 2018 CMA STAR Awards will get underway in January, with the entry deadline in September and winners announced December 1, 2018. For more information, visit the CMA awards subpage: www.ConstructionMarketingAssociation.org/Awards.cfm.

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