Home improvement retailers are a distinguished marketing channel for a variety of types of construction and remodeling products. Such products include: building materials and supplies, lighting and plumbing, lawn and garden, construction tools and equipment, and much more.
In the new whitepaper, “Marketing to Home Improvement Retailers”, we provide a snapshot of the home improvement industry, along with the results of the 2011 survey, conducted by the Construction Marketing Association, which reveals valuable insight regarding best retail practices.
The whitepaper also examines the following three key aspects of home improvement marketing:
- Merchandising
- Packaging
- Retail Line Reviews
To download a printable PDF version of the “Marketing to Home Improvement Retailers” whitepaper, CLICK HERE. And please comment, bookmark, and share this post using the social tools below.
I had never head of Marketing to Home Improvement Retailers and have been in building and construction my whole life, the PDF holds some brilliant info and i have shared it on my facebook, good link
Jenni