Call for Entries to the Construction Marketing Awards!

construction_marketing_association_awardsThe annual Construction Marketing STAR™ awards honor marketing excellence of construction industry professionals, across a broad range of functional marketing disciplines. STAR and SUPERSTAR recognition will be awarded for each of fourteen categories, along with a BEST in SHOW. The new Construction Marketer of the Year Awards recognizes companies, brands or individuals for marketing excellence with regional and national winners. Judging criteria includes both execution and results. Early Entry Deadline September 2, 2011!


About the Awards

The annual CONSTRUCTION MARKETING STAR  Award, and CONSTRUCTION MARKETER of the YEAR  Awards are produced by the Construction Marketing Association (CMA) to recognize marketing effectiveness in construction-related industries in North America. Entries are judged by a blue ribbon panel of experienced, volunteer members of the CMA from across the continent. Winners are recognized with a frame-quality, metallic embossed certificate and optional gold-plated statuette from the same firm that manufactures the Oscar® awards.

Major award categories include advertising, brand identity, collateral, internet, direct, publicity, packaging, merchandising, trade shows and events, promotions, video, photography, employee communications, integrated campaigns and the Construction Marketer of the Year, which can be a company, brand or individual. When applicable, you may enter an execution in more than one category. An awards reception and ceremony is scheduled for November 12, 2011 in San Antonio, Texas prior t the STAFDA show (see EVENTS for more details).

Click Here to Submit an Entry


Award Categories

Advertising
-Print – Trade publication
-Print – Advertising Campaign (2+ pieces)
-Print – Newspaper
-Print – Advertorial
-Print- Insert
-Outdoor – Billboard
-Outdoor – Transit
-Online – Banners
-Broadcast – Television spot
-Broadcast – Radio spot
-Fleet/Vehicle

Brand Identity
-Logo
-Graphic theme
-Letterhead
-Business card
-Identity Standards/User Manual/Guide
-Environmental design

Collateral/Literature
-Brochures
-Catalogs
-Technical manuals
-Flyers
-Newsletter
-Annual report
-Sales and Dealer kits

Direct mail
-Flat mail
-Dimensional mail
-Postcards

Integrated Campaign
-Three or more elements

Internet Marketing
-Website design
-Email campaign
-Blog design
-Social profile design
-Webcast
-Search optimization
-Interactive CD/DVD
-Intranets
-Microsites
-Animation

Packaging
-Product package design

Photography
-Product photography
-Location photography
-Digital retouching

Publicity
-Press kit
-News release
-Press event
-Product launch via PR
-Public Service/Community Affairs
-Articles
-Speeches

Promotions
-Contests/Sweepstakes
-Loyalty programs
-Coupons
-In-Store promos
-Pro-bono programs
-Sports marketing
-Sales kit

Merchandising
-Signage, Banners
-Displays
-Plan-O-Grams
-POP materials
-Promotion

Trade Shows/Events
-Exhibit design
-Exhibit graphics
-Exhibit promotion
-Invitations
-Field marketing programs
-Customer meetings

Video
-Corporate video
-Product video
-Training videoi
-Animation

Employee Communications
-Newsletters
-Training manuals
-Recruitment

Click Here to Submit an Entry

Please share with those who would be interested in entering the Construction Marketing STAR™ Awards!