2014 Social Media Survey Announced

In the construction marketing field, getting your name and image shared across social profiles can seem to be a daunting task.  Where should you post? What are your competitors saying? What drives the most response? This is why the Construction Marketing Association would like to announce the third annual Social Media Survey to be shared in our September Social Media…
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2014 CMA STAR Awards: Call For Entries and Webcast

The annual Construction Marketing STAR™ awards and the Construction Marketer of the Year™ Awards announce a CALL FOR ENTRIES with early entry deadline of September 5, 2014. Sponsored by the Construction Marketing Association (CMA), the awards recognize marketing excellence of both construction brands and professionals. The Construction Marketing STAR™ Awards recognize the best marketing across sixteen categories (78 sub-categories) including…
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Construction RFQ/RFP Best Practices – Survey Results

To further understand and identify request for quote (RFQ) or request for proposal (RFP) best practices in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. Do you believe your company RFQ/RFPs and your RFQ/RFP development processes are effective? 2. What is your primary source of RFQ/RFPs? 3. What…
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Marketing Agencies for Construction Firms: How Do You Select One?

A new resource is available to help brands and companies understand best practices for identifying and selecting marketing agency partners. The Definitive Marketing Agency Selection Guide identifies reasons for hiring and firing agencies, 11 agency types, a 4-step process, and several resources.

Free Ebook: Modern Marketing for Construction Brands

A while back, the Construction Marketing Association released an industry leading book, Tools of the Trade: Modern Marketing for Construction Brands. This book contained groundbreaking information on the best tactics for construction marketers looking to improve brand engagement and exceed new business goals.

Construction RFQ/RFP Best Practices Survey and Webcast

A survey and webcast regarding construction request for quote (RFQ/RFP) effectiveness and best practices is announced by the Construction Marketing Association (CMA). The results of the national survey will be presented at the April 8, 2014 (1 pm CST) webcast, along with a panel discussion. The anonymous and confidential survey will identify how Architectural, Engineering and Construction (AEC) firms of…
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2014 Construction Marketing Outlook- Survey Results

To further understand current marketing plans and priorities in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. For the coming fiscal year, do you intend to increase or decrease overall marketing activities and budgets? 2. What traditional marketing tactics will you increase or decrease in 2014? 3. What…
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Home Depot Pro App Review

Disclaimer: Although Sponsored by The Home Depot and The Home Depot Pro Platform, All opinions included in this post are those of the Construction Marketing Association. Thanks to a recent partnership with The Home Depot, we were recently allowed the opportunity to test out a new app that will bring together everything that contractors need to complete their tasks on…
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Why A Hybrid Medium Excavator Will Help You With Any Construction Project

An excavator is going to be one of the most important pieces of machinery at your disposal when looking to complete a range of construction jobs, especially ones that are beyond the means of human labor. The primary purpose of an excavator for any construction job is simple; it is to make any construction project easier. This is possible because…
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5 Construction Marketing Resolutions For 2014

It’s that time of year again! With 2013 coming to an end, it is important to begin looking ahead to marketing goals and initiatives in 2014 (hopefully you have already given it some thought). Below are 5 construction marketing resolutions that can help your company in 2014: