No matter what industry you lead, who you work with, what you do, having a certification is a valuable offering that can boost your career to the next level. But, with so many different certifications available to marketers, what is the best certification available for construction marketers?
The Construction Marketing Association (CMA), your trusted source for construction marketing news and advice, has offered a license and certificate of completion to construction marketers since its inception.
1. Gain Insight into Specific Marketing Practices for Your Industry
In addition to teaching the basic practices of marketing, our examination will ensure that you know how to market for your specialty: marketing to architectural, engineering or construction (A/E/C), dealer marketing, even marketing to retail home improvement.
2. Certifications Look Great on a Resume, Look Better to Your Boss
What better talking points could you have than explaining what John Smith, CCMP means? This certification in and of itself will allow you to explain that you are the best of the best at marketing your current construction firm.
Plus, what boss wouldn’t love to see one of his or her employees taking initiative and building the company. You could see raises, recognition, or even that coveted promotion.
3. Network with Other CCMP’s
What could help you market your firm better than being able to discuss current issues with other CCMPs and improve your knowledge and impact on the industry? You will be able to create a brain-trust of sorts to build your network in construction marketing.
4. Get Tools of the Trade: Modern Marketing for Construction Brands
In addition to the aforementioned benefits, you get Tools of the Trade: Modern Marketing for Construction Brands included as your CCMP study guide. This book, in and of itself is a valuable tool for construction marketers, but through this course you can get even more from the book.
5. Certifications are Tax Write-Offs*
What more could you ask for? You have the opportunity to write off the CCMP under certain circumstances. This means that your fees and career growth could be funded by the federal government.
*The Construction Marketing Association does not claim to offer tax advice or promise any form of compensation for fees associated with the CCMP. Please read through the IRS Rules on Education and Certification or contact a trusted tax advisor.
6. Your Competitors Are CCMPs
You don’t like falling behind and losing the potential for a large contract because your business is unknown. Managers of CCMPs thank us each day for their impact on the profit firm thanks to the skills developed.
Don’t get left behind. This certification, for a limited time, will be $690 for CMA Members and $790 for CMA Non-Members.
Hundreds of construction marketers have already chosen to augment their career by becoming a CCMP, so why not you? Register to become a Certified Construction Marketing Professional (CCMP) by clicking the link here. Questions? Use the CMA contact above, or email CMA Chairman Neil M. Brown at neil@ConstructionMarketingAssociation.org.
Related
Brief Overview of the Certified Construction Marketing Professional Program
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