Construction Social Media Summit – Webcast and Survey

A webcast and survey regarding construction social media marketing usage and best practices is announced by the Construction Marketing Association. The Social Media Summit – Construction Webcast is scheduled for Thursday September 21, 2017 (1 pm CST), and is free to both CMA members and non-members. The webcast will feature panelist Amber Proctor, Ditch Witch Sr. Marketing Communications Manager, and…
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2017 Construction Marketing Awards

2017 Construction Marketing STAR Awards – Call For Entries

The Construction Marketing Association announces a CALL FOR ENTRIES for the annual Construction Marketing STAR™ awards. The program recognizes marketing effectiveness in the construction industry in North America and worldwide. Winning entries are posted in STAR Awards Winners Gallery. Early entry deadline is September 29, 2017. Final entry deadline is October 27. The 2017 Construction Marketing STAR™ Awards recognize the…
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Suicide Prevention

Construction that Cares: Join the Construction Industry Alliance for Suicide Prevention

July 2016 Center for Disease Control’s (CDC) report revealed that construction is one of the most at-risk industries for suicide. Accordingly, the Construction Financial Management Association (CFMA) formed the Construction Industry Alliance for Suicide Prevention. With the support of 30 key organizations, the Alliance launched with a mission to provide resources for suicide prevention and to promote mental health within…
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Growing Your Construction Firm

Key Considerations When Growing Your Construction Firm

The future for the construction industry is looking bright. Industry growth is expected for commercial, residential, and infrastructure specialties. It may be time to take advantage of the potential opportunities by expanding your business, but keep in mind: growth contributes to many of the reasons a construction business may fail. Growing your construction firm means growing liability, growing risks, and growing…
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tax services

RinehimerBaker Provides Accounting and Tax Services for Contractors

Leading outsourced accounting services firm RinehimerBaker is now offering complete accounting and tax services for contractors, remodelers, and service firms of all sizes. The professionals at RinehimerBaker not only offer expertise in accounting and tax, but they understand the nuances of the construction industry. Additionally, RinehimerBaker is a member of the Builder Sourcing alliance, and uses AICPA-approved INTACCT Cloud Software…
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Construction Marketing and Sales Teamwork Webcast

Maximizing Marketing and Sales Teamwork Webcast

The Construction Marketing Association (CMA) announces a national webcast—Marketing and Sales Teamwork Maximized—with a focus on the construction-related industries. The webcast will be Thursday May 18, 2017 at 1 pm CST. Panelist Sandor Kiss, VP Growth, Renoworks Visualization Software will share examples of sales and marketing teamwork for a recent program. CMA Chairman Neil Brown will moderate and discuss key…
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Branded Construction Workwear

Three Reasons to Use Branded Construction Workwear

There’s a certain image that people have when they think “construction worker.” Hard hat, steel-toed boots, tools of the trade (not to be confused with our book of the same name), and protective gear—all part of the construction worker’s brand image as a construction worker. However, that places your employees in a pool of 5.6 million individuals in construction and…
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How to Get a Construction Marketing Job Post-Graduation

How to Get a Construction Marketing Job Post-Graduation

Whether you’re nearing the end of your college career or just thinking ahead, it’s important to decide what exactly you want to do post-grad, and how to go about obtaining your chosen job. Luckily for those interested in construction marketing, the Construction Marketing Association (CMA) offers a number of resources. We have the CMA career center to help you connect…
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Construction Marketing Association Membership

Become a Member of the Construction Marketing Association

If you’re interested in construction marketing, you’ll find no resource like the Construction Marketing Association. Our specialization in marketing for the A/E/C industry is seldom found elsewhere. Our informative blogs about all kinds of issues in the construction industry and relevant marketing advice are all free, but there are some important resources you can’t unlock unless you’re a member. These…
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Email Marketing Tips for Construction

How to Successfully Use Email Marketing to Drive Conversion

Don’t be so quick to blame email marketing for your woes. It may not be email itself, but rather, how you send email. Email open-rates may be underwhelming, but email has a ROI of 3800%, higher than any other digital form of marketing. So clearly, email can be very successful. What’s important is what you do with it. Your first…
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