Construction Equipment

Construction Equipment Marketing Guide

Construction Equipment Marketing Guide

Construction equipment is capital equipment, defined as an asset with an acquisition cost of greater than $5,000, but also includes assets that can cost millions of dollars. Not surprisingly, the marketing of construction equipment requires specialized approaches and techniques. This comprehensive guide details four aspects of construction equipment purchasing, and three construction equipment marketing considerations, followed by a Construction Equipment Marketing…
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Future of Construction Tech

What Does the Future of Construction Technology Look Like?

As more and more technological advances come to light, one thing we’d like to wonder is how does this affect construction? With everything from AI to autonomous vehicles in mind, how will we see the construction industry take advantage of such advances? Keep reading for construction tech game changers we can expect to see in the coming years. Modernizing the…
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Branded Construction Workwear

Three Reasons to Use Branded Construction Workwear

There’s a certain image that people have when they think “construction worker.” Hard hat, steel-toed boots, tools of the trade (not to be confused with our book of the same name), and protective gear—all part of the construction worker’s brand image as a construction worker. However, that places your employees in a pool of 5.6 million individuals in construction and…
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Is it Better to Lease or Buy Your Construction Equipment?

In the world of construction, a man is only as good as his tools and the various types of construction equipment are the most important tools on the jobsite. Diggers, bulldozers, scissor lifts, and even attachments like digger buckets, grabs and grapples – all of these allow a single construction worker to do the work of ten men in a…
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Why A Hybrid Medium Excavator Will Help You With Any Construction Project

An excavator is going to be one of the most important pieces of machinery at your disposal when looking to complete a range of construction jobs, especially ones that are beyond the means of human labor. The primary purpose of an excavator for any construction job is simple; it is to make any construction project easier. This is possible because…
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