More people than ever before are starting their own business. 2015 saw a record number of small businesses operating in the UK – 5.2 million in total. There’s nothing quite like the freedom of owning your own business, but it’s not easy when you’re just getting started. A lot of new business owners struggle in the beginning, as there’s…
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To further understand the use of lead services in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. Do you utilize construction lead services? 2. If yes, which construction lead service(s) do you utilize? 3. If yes, approximately how much do you spend annually on construction lead services? 4. What…
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The Construction Writers Association is now accepting nominations for its 2015 Silver HardHat Award and Hall of Fame Award. The CWA has awarded the Silver Hard Hat Award to more than 50 professionals since 1969 and the Hall of Fame Award had began as part ofthe CWA’s 50th anniversaryin 2008. The Construction Marketing Association would like to share with you this…
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In a recent news release, Construction Americas announces their full line up of Gold, Silver, and Bronze sponsors, including a few new sponsorships. We are excited to be in midst of the very best in commercial construction. Below is the full news release: Construction Americas Expo Announces Sponsors Miami, Fla.—February 6, 2015—A full compliment of sponsors are supporting the…
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The Home-Improvement startup Porch.com Inc was said to have been valued at $500 million by investors, making them a top competitor next to Houzz Inc. and Thumbtack Inc. Porch.com launched in 2013 in Seattle and is now building its service faster nationwide and it’s free to homeowners. Compared to Houzz Inc, which has raised most of its funding from private…
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To further understand current marketing plans and priorities in the construction industry, the Construction Marketing Association conducted a national survey of construction professionals. The following questions were asked: 1. In 2015, will you increase or decrease overall marketing activities and budgets? 2. What traditional marketing tactics will you increase or decrease in 2015? 3. What Internet marketing tactics will you increase…
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We are excited to announce that Construction Americas 2015 Exposition, this March, will have a great line up of panelists and celebrity speaker Chris Grundy. Details below:
Here we are again. With 2014 in the rearview mirror, and 2015 upon us, it’s time to plan out our resolutions once again. Just as losing weight and saving money could top your list of personal goals, becoming a more lean marketer and improving the value of marketing efforts could top your professional goals as a construction marketer.
Using social media for some brands and companies is a no brainer. It seems like almost every company in the United States and around the world has at least some sort of social media presence.
The goal of any construction firm or contractor is develop a loyal customer base. You want to be the first person or company a customer will think of and go to when they have a project that needs to be completed.